The cosmetics industry in China is thriving, international brands are actively transforming, and the momentum of emerging brands is strong. The entire beauty market economic circle is also becoming increasingly rich. As a fashionable consumer product, cosmetics not only rely on their efficacy to open up the market, but also require packaging materials with superior performance and beautiful appearance to enhance their value. With the help of Xiaohongshu's grass planting, online marketing, and immersive experience in offline stores, these cutting-edge beauty products are showcasing functional skincare and innovative packaging, not only seizing the "ingredient party" and "beauty party", but also bringing more opportunities to packaging manufacturers.
Beautiful outer packaging has become an important promotional point for cosmetics, and packaging such as "cute", "high cold", and "small fresh" has become one of the important purchasing standards for consumers. In this situation, the acrylic material, known as the "plastic queen", has gradually become a key direction for cosmetic packaging.
Beautiful outer packaging has become an important promotional point for cosmetics, and packaging such as "cute", "high cold", and "small fresh" has become one of the important purchasing standards for consumers. In this situation, the acrylic material, known as the "plastic queen", has gradually become a key direction for cosmetic packaging.